Wheelin' Deal of the Century: GM Unloads Hummer

An update from General Motors, the freshly bankrupt car "manufacturer" that you and I now own: a buyer has been found for the company's Hummer brand, which was put on the block last year…
General Motors said on Tuesday that it had entered into a memorandum of understanding to sell its Hummer brand, but didn't name the buyer or say how much money it would get for the all-SUV line.
The transaction includes plans by the unnamed investor to aggressively fund future Hummer product programs, according to the automaker.
So much secrecy! So perplexing! Why isn't the buyer coming forward to brag about spending millions on a line of hideous, expensive vehicles that get terrible fuel economy and generate customer loyalty like this?
I mean, the only way this could be a smarter investment would be if General Motors had figured out a way to sell collateralized debt Hummers.
Comments
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