The McCain VP Answer?
Barack Obama's recent appearance on Jimmy Kimmel was yet another example of the great mileage he's getting out of his basketball knowledge and experience. If he continues to lock up the sports-fan vote, McCain could be in a heap of trouble come election time. Rather than wait until he's facing a full-court press late in the game, here's a modest proposal sure to even the score right now: DAVID STERN for VP!
Stern has been Commissioner of the NBA for 24 years now and offers a ton of experience dealing with conflicting egos, juicy scandals and working the PR machine; the guy was built for a career in Washington! Here's our assessment of what Stern brings to the table and how he could help McCain wrap up the election.
| Stern's Experience | Why It Would Help | Sample Strategic Idea |
| Allegedly fixed playoff games to improve ratings | Shows he has what it takes to steal the next election | Smear campaign to diss Obama's hoops credibility |
| Built an international presence for the NBA — now broadcast in 200+ countries and 40+ languages (big in Lithuania!) | Can improve the U.S's standing in the world. (Now if only he could help the dollar.) | Design, market and sell new McCain sneaker worldwide. |
| Established the WNBA, arguably the most successful professional women's league in any sport. | Could help woo female voters. | Create an offshoot all-female party (who's down with the WGOP?) |
| Oversaw creation of NBA Cares / Read to Achieve charitable programs. | Shows devotion to improving literacy (take that, No Child Left Behind). | Set up more photo ops for 7-foot stars reading to children in classrooms. |
| He's Jewish. | Could help bring in Pro-Israel donations and votes. | Point out that the name McCain is actually derived from "Son of Cohen." |





